Yu-Hao Lee Co-Authors Articles on Moral Balancing in Video Games and Virtual Influencers and Gender Identity
Wednesday September 6, 2023
A new study shows that issue congruency may be a factor that determines whether players behave consistently or engage in moral licensing and moral cleansing after committing a moral or immoral behavior in a video game. The findings by Yu-Hao Lee, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology […]