Social Media Listening Lab

Nathan Carpenter, director of the Atlas Social Media Listening Lab at the University of Florida College of Journalism and Communications, is the co-author of Social Media Research Methods recently published by Cognella Academic Publishing. In the publication, co-authors Carpenter, Joseph Mazer, dean of the University of Tennessee College of Communication…

The University of Florida College of Journalism and Communications announced today that Nathan Carpenter will be the inaugural director of the College’s new social media listening lab. Carpenter will join the College on July 3. As director, Carpenter will be responsible for leading the lab’s operations, insights/analysis, and engagement with…