MPMT

A new study has found that perceived AI ethics can play a vital role in mediating between self-efficacy and technological factors and lead to a more positive attitude toward AI technologies. The findings by Seungahn Nah, Dianne Snedaker Chair in Media Trust and research director for the Consortium on Trust…

Churchill Roberts, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology professor, will retire from the College in August after a nearly 53-year teaching career including 26 years at UFCJC. Previously, he taught at the University of West Florida for 26 years. Roberts’ academic and…

“Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century” by Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, and University of Georgia Professor Emeritus Ann Hollifield has been selected for the prestigious 2024 Broadcast Education Association (BEA)…

A new study has found that virtual reality-induced awe, either supernatural or natural, can motivate people to improve themselves. The findings by Yu-Hao Lee, University of Florida College of Journalism and Communications Media Production, Management, and Technology associate professor, and Taiwan National Chengchi University scholars Jih-Hsuan Tammy Lin, Ji-Wei Yang…

Andrew Selepak, University of Florida College of Journalism and Communications Media Production, Management, and Technology instructional assistant professor, is quoted in “TikTok Mostly Passive Consumption Platform Dominated By Active Posters, Study Shows” posted on cbs12.com on Feb. 23. The story focuses on a TikTok study indicating that the top 25%…

Jasmine McNealy, University of Florida College of Journalism and Communications Media Production, Management, and Technology associate professor, was quoted in “How a Handful of Court Cases Could Give the Government More Power Over Social Media” published in the Nieman Report on Feb. 27. The article focuses on potential government control…

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, will be leaving the College after a 17-year tenure to become the director of the School of Journalism and Media at the University of Tennessee on July 1, 2024. The school…

Jasmine McNealy, University of Florida College of Journalism and Communications Media Production, Management, and Technology associate professor, will be the keynote speaker for the annual Pockrass Memorial Lecture at the Penn State University Kern Auditorium on March. 11. Her lecture, “Sound/Off: Data, Persuasion and Regulation,” will address the cognitive and…

Jasmine McNealy, University of Florida College of Journalism and Communications Media Production, Management, and Technology associate professor, is quoted in “Taylor Swift Doesn’t Want People Tracking Her Private Jet. Here’s Why It’s Legal” published in USA Today on Feb. 7. The article focuses on Taylor Swift’s threat to pursue legal…

A new study has found that high-quality news is not rewarded on social media in terms of shares, likes, and other reactions. Poor-quality news (e.g., inaccurate news and sensational news) performed better than high-quality news on social media. The findings by Jieun Shin, University of Florida College of Journalism and…

A new study has found that virtual influencers are perceived as less authentic across all product types. The findings by University of Florida College of Journalism and Communications (UFCJC) doctoral student Fanjue Liu and UFCJC Media Production, Management and Technology Associate Professor Yu-Hao Lee are featured in “Virtually Authentic: Examining…

Andrew Selepak, University of Florida College of Journalism and Communications Media Production, Management, and Technology instructional assistant professor, is quoted in “‘It’s Unfair:’ Lake City Mother Defends Child’s Use of Social Media Pending Statewide Ban” posted on wcjb.com on Jan. 31. Florida lawmakers are considering a ban on social media…