Marcia DiStaso

Marcia DiStaso, University of Florida College of Journalism and Communications (UFCJC) Public Relations (PR) Department professor and chair, and Mark Weiner, UFCJC PR Advisory Council member, have been named to the 2022 PR Daily Editorial Advisory Board. The board consists of 13 industry insiders who will guide PR Daily coverage…

The Institute for Public Relations (IPR) today announced that University of Florida College of Journalism and Communications (UFCJC) Public Relations Department Chair Marcia DiStaso is the winner of their 2021 Pathfinder Award. DiStaso will receive the award at IPR’s 2021 Annual Distinguished Lecture and Awards Dinner on Dec. 2, 2021 in New…

When something bad happens, the public wants to know in a manner that is both timely and appropriate. A timely response during a crisis is critical because the speed of crisis response can influence the success rate of crisis management efforts, teams, and strategies. With the increase in reach of…

Marcia DiStaso, University of Florida College of Journalism and Communications Public Relations Department chair, is quoted in “COVID on Campus: A Look into the Pandemic’s Effect on Future PR Pros” published in PRWeek on Aug. 26. The article focuses on how the COVID-19 pandemic has affected institutions of higher education…

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, is the recipient of the third place faculty paper award in the 2021 Association for Education in Journalism and Mass Communication (AEJMC) for “Video Measurement and Analytics: Best Practices and Industry…

University of Florida College of Journalism and Communications faculty and doctoral students are the recipients of research paper awards in the 2021 Association for Education in Journalism and Mass Communication (AEJMC) Public Relations Division and the Mass Communication & Society Division Moeller Student Paper Competition.         The…

Building upon her background in corporate communication research, Public Relations Associate Professor Rita Men went into high gear during the pandemic to study effective communications from CEOs as well as chatbots used for social listening. In collaboration with Public Relations Department Chair Marcia DiStaso, Men developed a model to find…

Marcia DiStaso, University of Florida College of Journalism and Communications Public Relations Department chair, is quoted in “Making Up for Lost time: What the PR Class of 2021 is Facing as the Job Search Begins” published in PRWeek on Feb. 26. The article focuses on how companies are emerging from…

Marcia DiStaso, University of Florida College of Journalism and Communications Public Relations Department chair, has been selected as one of the 2020 PRNEWS Top Women in PR. The prestigious group of 89 trailblazing women are leaders from both academia and the industry and “are making a tremendous impact in the…

The Institute for Public Relations (IPR) on Tuesday posted a new study, “The Career Path of a Social Media Professional,” which looks at social media manager job roles and responsibilities, reporting and management structure, history and levels of experience, performance review systems, and career ambitions. The study is a collaboration…

Marcia DiStaso, University of Florida College of Journalism and Communications Public Relations Department chair, is the co-author of “Responding to a Health Crisis on Facebook: The Effects of Response Timing and Message Appeal” published in Public Relations Review, Volume 46, Issue 3, September 2020. DiStaso and Yan Huang examined the…

Patrick Ford, University of Florida College of Journalism and Communications (UFCJC) Public Relations Professional-in-Residence, is quoted in “As the PR Industry Confronts its Diversity Problem, the Biggest Trade Groups are Wrestling with How to Hold Leadership Accountable” originally published in Business Insider on June 12. The article focuses on the…