Earlier this year, the New York Times ran a story titled “Chatbots Are Here, and the Internet Industry Is in a Tizzy.” Love them or hate them, chatbots are here to stay. But are they effective communicators, particularly when it comes to dispensing scientific advice? University of Florida College of…
Read moreUniversity of Florida College of Journalism and Communications Advertising Associate Professor Huan Chen has been named chair of the Advertising Department, after serving as interim chair since last November. During her tenure as interim chair, the department hired three new faculty members, Hyesoo Chang, Yuan Sun and Jinping Wang. It…
Read moreA new study has found that chatbot anthropomorphism can intersect with emotional appeals and influence persuasive outcomes in science communication. The findings by Jinping Wang, University of Florida College of Journalism and Communications Advertising assistant professor, and Huazhong University of Science and Technology postdoctoral associate Lulu Peng are featured in…
Read moreAssistant Professor, Advertising Department Read Jinping Wang’s hiring announcement. What are you teaching this academic year? I will be teaching Advertising Strategy and Mixed Research Methods in Spring 2024. What is your area of expertise? My research lies at the intersection of the psychological effects of new media and strategic…
Read moreThe University of Florida College of Journalism and Communications (UFCJC) today announced that Jinping Wang will be joining the College in fall 2023 as an assistant professor in the Department of Advertising. Wang currently is an assistant professor at the Chinese University of Hong Kong School of Journalism and Communication.…
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