We’ve all heard the old rhetorical question about our friends and jumping off of bridges, but here’s a new one for the era of social media: if all of your friends followed influencers on Instagram, would you follow them too? Probably, as it turns out. Influencers – individuals who “cultivate…
Read moreJordan Alpert, University of Florida College of Journalism and Communications Advertising assistant professor, will present the findings of his recent article “Vaping and Instagram: A Context Analysis of e-Cigarette Posts Using the Content Appealing to Youth (CAY) Index” at the Research Into Action webinar on Aug. 26. The event is…
Read moreThe use of electronic nicotine delivery systems, or vaping, has skyrocketed over the past several years, particularly among 18–24-year-olds, in what the Federal Drug Administration has called an epidemic. While vaping may be beneficial for reducing the consumption of traditional cigarettes, research suggests that this practice can negatively affect academic…
Read moreInstagram continues to be one of the fastest growing social networks and currently has more than one billion users. While Instagram has not been a focus of investigations into misinformation, it has not been immune to bad actors. And the nature of the Instagram platform, for example the inability to…
Read moreThree University of Florida College of Journalism and Communications student journalists were selected to participate in a collaborative midterm elections video project hosted by The Washington Post and Instagram. Journalism senior Bailey LeFever, Journalism junior Mackenzie Behm and Telecommunication senior Veronika Vernachio worked with Washington Post editors to produce an…
Read moreAndrew Selepak, University of Florida College of Journalism and Communications director of the online Master’s program in social media, was quoted in “Five Clever Ways Restaurants Can Use Instagram Stories,” published on NCISilver.com on April 25. The article focuses on Instagram Stories — the feature on the image-driven social media…
Read moreInstagram launched in 2010 as a social media app designed for sharing images from mobile devices. In the short space of five years, it built up an audience of more than 300 million active users and had more than 30 billion photos posted. Like other social media platforms with large…
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