Ted Spiker, University of Florida College of Journalism and Communications Journalism professor and department chair, is the author of “Eight Creativity Tips for a Stronger, Happier Brain” published on WebMD on Nov. 2. The story focuses on the science and health benefits of creativity and explores the brain-related mechanisms for…
Read more Posted: November 6, 2023
It is widely accepted in the advertising industry that creativity is a key quality for employees to continue to create new campaigns, solve problems and compete with other advertising firms. There also is a general belief that advertising “creative” professionals, who are charged with creating the ideas for advertisements, are…
Read more Posted: October 30, 2020