Cen (April) Yue

Corporate social responsibility and corporate social irresponsibility can make a difference on most consumer responses according to a new study by two University of Florida College of Journalism and Communications (UFCJC) alumna and UFCJC Public Relations Professor Mary Ann Ferguson. “The Joint Effect of Corporate Social Irresponsibility and Social Responsibility…

Benjamin Johnson, University of Florida College of Journalism and Communications Advertising assistant professor, CJC doctoral students Susanna Lee and Ben Vollmer and Cen April Yue, Ph.D. 2020, are the authors of “Impartial Endorsements: Influencer and Celebrity Declarations of Non-Sponsorship and Honesty” published in Computers in Human Behavior on May 6. The authors studied…

Rita Men, University of Florida College of Journalism and Communications Public Relations associate professor, is the co-author of “Communication Climate and Organizational Identification: The Keys to Change Management?” published in the Keller Center Research Report from the Baylor University Hankamer School of Business. Men, Marlene Neill and Cen “April” Yue,…

University of Florida College of Journalism and Communications doctoral candidate Cen April Yue with Public Relations Associate Professor Rita Men and Public Relations Professor Mary Ann Ferguson are the recipients of the 2020 International Journal of Business Communication Outstanding Article of the Year from the Association for Business Communication (ABC).…

Cen April Yue, University of Florida College of Journalism and Communications doctoral student, received the Top Student Paper award during the 2020 Public Relations Society of America Educators Academy Super Friday event. Public Relations Associate Professor Rita Men, with doctoral students Jie Jin and Benjamin Lynn, received the Top Faculty…

Organizational culture is a social glue that holds organizational members together and prescribes how things are understood, judged, and valued in an organization. The affective dimension of organizational culture, known as emotional culture, sets the tone for how organizational members feel. What can leaders do to promote the positive emotional…

University of Florida College of Journalism and Communications doctoral student Cen “April” Yue  is the lead author of “Examining the Effects of Internal Communication and Emotional Culture on Employees’ Organizational Identification” published in the International Journal of Business Communication on March 31. Yue, Public Relations Associate Professor Rita Men and…

Rita Men, University of Florida College of Journalism and Communications Public Relations associate professor, is the lead author of “’Vision, Passion, and Care:’ The Impact of Charismatic Executive Leadership Communication on Employee Trust and Support for Organizational Change” published in Public Relations Review on June 1. Men, Cen April Yue,…

Rita Linjuan Men, University of Florida College of Journalism and Communications Public Relations associate professor, is the co-author of “Creating a Positive Emotional Culture: Effect of Internal Communication and Impact on Employee Supportive Behaviors” published in Public Relations Review on April 1. The article, co-authored by CJC doctoral student Cen…