Amy Jo Coffey Archives - UF College of Journalism and Communications

Amy Jo Coffey

Amy Jo Coffey’s Media Analytics Textbook Receives Prestigious BEA Award

Tuesday March 26, 2024

“Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century” by Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, and University of Georgia Professor Emeritus Ann Hollifield has been selected for the prestigious 2024 Broadcast Education Association (BEA) Textbook Award. “Media Analytics” introduces the […]

Amy Jo Coffey to Become the Director of the School of Journalism and Media at the University of Tennessee

Tuesday February 20, 2024

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, will be leaving the College after a 17-year tenure to become the director of the School of Journalism and Media at the University of Tennessee on July 1, 2024. The school is part of Tennessee’s College […]

CJC Media Production, Management, and Technology Student’s Journey to an Internship at NBCUniversal

Wednesday September 27, 2023

By Aurora Martínez, Journalism senior Landing a summer internship with NBCUniversal Telemundo Enterprises in Miami was the result of a chain reaction for Sofia Sueiras, a Media Production, Management, and Technology (MPMT) senior. As part of her “Understanding Audiences” class at the University of Florida College of Journalism and Communications, which was taught by MPMT […]

Amy Jo Coffey and Doctoral Student Receive 2023 AEJMC News Audience Research Paper Award

Tuesday July 11, 2023

Amy Jo Coffey, Ph.D., University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor and program manager for the online Master’s in Audience Analytics, and doctoral student Chris DeFelice are the recipients of one of two Association for Education in Journalism and Mass Communication (AEJMC) 2023 News Audience Research […]

Amy Jo Coffey Co-Authors Groundbreaking Media Analytics Textbook

Tuesday June 27, 2023

Amy Jo Coffey, Ph.D., media management associate professor and program manager for the online Master’s in Audience Analytics at the University of Florida College of Journalism and Communications (UFCJC), has co-authored “Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century,” published by Routledge (Taylor & Francis) in June 2023. The research-driven textbook offers […]

Sylvia Chan-Olmsted and Amy Jo Coffey Will Present Research at European Media Management Association Conference

Friday May 26, 2023

Research from University of Florida College of Journalism and Communications scholars Sylvia Chan-Olmsted and Amy Jo Coffey will be presented at the European Media Management Association (EMMA) conference being held June 7-9 in Pamplona, Spain. The theme of this year’s conference is “Perspectives on Media Trust.” Chan-Olmsted, Media Production, Management, and Technology (MPMT) professor and […]

Amy Jo Coffey Comments on CJC Online Audience Analytics Program

Tuesday February 22, 2022

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor and program manager for the online graduate programs in Audience Analytics, is featured in an interview on graduatecertificates.com. Coffey shared information on the UFCJC Online Master’s Audience Analytics specialization and certificate. “Because we are in the […]

CJC Faculty, Graduate Students and Alumna Receive 2021 AEJMC Research Paper Awards

Wednesday July 21, 2021

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, is the recipient of the third place faculty paper award in the 2021 Association for Education in Journalism and Mass Communication (AEJMC) for “Video Measurement and Analytics: Best Practices and Industry Challenges” in the Media Management, […]

Amy Jo Coffey Earns Quality Matters Certification for Online Graduate Course

Tuesday June 22, 2021

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor and instructor in the UFCJC Online Master’s Program (UFCJC Online), has earned course certification from Quality Matters (QM) for the College’s MMC6936 Introduction to Audiences. The course is now listed on the QM directory of certified courses. The QM Certification Mark […]

Amy Jo Coffey Comments on Benefits of Newsroom Diversity

Monday April 19, 2021

Amy Jo Coffey, University of Florida College of Journalism and Communications Telecommunication associate professor, was quoted in “How Three Latina Women Let Go from 9News are Helping Change the Journalism Industry” published in the Denver Post on April 19. The article features the story of three Latina reporters who were dismissed from 9News, the Denver […]

University of Florida to Offer New Audience Analytics Graduate Certificate

Tuesday December 8, 2020

The University of Florida College of Journalism and Communications today announced the addition of an Audience Analytics graduate certificate to its award-winning online master’s program. The certificate will be offered starting in spring 2021. The program is designed to help students understand today’s audiences and consumers and their preferences and behaviors. The certificate will prepare […]

Amy Jo Coffey Authors Book Chapter on Media Economics

Monday January 13, 2020

Amy Jo Coffey, University of Florida College of Journalism and Communications Telecommunication associate professor, is the author of a chapter in A Research Agenda for Media Economics published on Dec. 3. In chapter 3, “Research Traditions in Media Economics,” she focuses on future media economics research endeavors and suggests collaborating with industry to meet research […]

UF College of Journalism and Communications Annual Banquet Honors the Best and the Brightest

Saturday April 13, 2019

The University of Florida College of Journalism and Communications honored outstanding alumni, faculty, staff and graduate and undergraduate students during its annual awards banquet on April 12, 2019. A copy of the Awards Banquet, with explanations of the named awards, is available here. The College inducted four alumni into its Hall of Fame: Scott Hagedorn, […]

Amy Jo Coffey Selected for NATPE Faculty Fellowship

Friday February 1, 2019

Amy Jo Coffey, University of Florida College of Journalism and Communications Telecommunication associate professor and director of the online master’s program in Audience Analytics, was one of 33 media faculty nationwide selected to participate in the National Association of Television Program Executives (NATPE) Faculty Fellowship in Miami during the week of Jan. 20. NATPE Miami […]

Amy Jo Coffey Pens Article on Television Station Ownership and Diversity

Tuesday January 22, 2019

Amy Jo Coffey, University of Florida College of Journalism and Communications Telecommunication associate professor and director of the online master’s program in Audience Analytics, is the author of “Challenging Assumptions about Ownership and Diversity: An Examination of U.S. Local On-Air Television Newsroom Personnel” published in the International Journal of Media Management on Jan. 4. The […]