American Academy of Advertising Archives - UF College of Journalism and Communications

American Academy of Advertising

UFCJC Advertising Faculty, Doctoral Students and Alumni Recognized at 2024 AAA Annual Conference

Tuesday March 19, 2024

University of Florida College of Journalism and Communications (UFCJC) Advertising faculty, doctoral students and alumni were recognized at the 2024 American Academy of Advertising (AAA) Annual Conference in Portland, Oregon, from March 14-17. Yuan Sun, UFCJC Advertising assistant professor, was the co-recipient of a 2024 AAA Research Fellowship to study “Navigating the New Frontier: Understanding […]

Robyn Goodman Elected 2022-2024 American Academy of Advertising Treasurer

Friday December 17, 2021

Robyn Goodman, University of Florida College of Journalism and Communications (UFCJC) Advertising Department chair and associate professor, has been elected treasurer of the American Academy of Advertising (AAA) for 2022-2024. Goodman will join the executive committee, which includes Debbie Treise, UFCJC Advertising professor and current AAA executive director, and Taylor Wen, Ph.D. 2018, who will […]

Debbie Treise Named American Academy of Advertising Executive Director

Tuesday July 7, 2020

Debbie Treise, University of Florida College of Journalism and Communications (UFCJC) Advertising professor and former senior associate dean for Graduate Studies and Research, is the new Executive Director of the American Academy of Advertising (AAA). In her new leadership position, Treise will work with AAA officers and contractors and will serve as a non-voting member […]

Assistant Professor Eunice Kim and Ph.D. Student Taylor Wen Honored at AAA Conference

Tuesday March 28, 2017

University of Florida College of Journalism and Communications Advertising Assistant Professor Eunice Kim received the Mary Alice Shaver Promising Professor Award from the American Academy of Advertising at the annual AAA conference in Boston. The award honors a junior faculty member who has demonstrated excellence and innovation in advertising teaching and research. The award is […]

CJC Faculty and Students Present at Annual AAA Conference

Tuesday March 28, 2017

University of Florida College of Journalism and Communications Advertising faculty and students presented papers at the annual American Academy of Advertising conference in Boston. The presentations and panelists included: Assistant Professor Eunice Kim, Going native (or not): Antecedents of Consumer Avoidance of Native Advertising on Social Networking Sites with co-authors Yoo Jin Chung, Ph.D. CJC student and Hongmin […]

CJC Graduate Student Taylor Wen Selected for AAA Dissertation Grant

Wednesday January 25, 2017

University of Florida College of Journalism and Communications graduate student Jing ‘Taylor” Wen will receive $2,200 from the 2016-2017 American Academy of Advertising (AAA) Doctoral Dissertation Competition for her proposal, “Facing Anger Versus Fear: How Individuals Regulate Level of Control in Risk Communication.” Wen’s proposal includes a panel of 400 participants for a study on […]

Advertising Faculty and Graduate Student Papers Accepted for AAA Conference and an Online Publication

Tuesday December 13, 2016

University of Florida College of Journalism and Communications Advertising faculty will be presenting papers at the American Academy of Advertising (AAA) 2017 Annual Conference in Boston on March 23-26. Advertising Assistant Professor Huan Chen had two papers accepted for the conference: “Dialogic Engagement with Product Placement in Virtual Reality Films: Qualitative Insights” and “Americanized or […]