Research News

University of Florida College of Journalism and Communications (UFJCJ) Public Relations Professor Mary Ann Ferguson and doctoral student Baobao Song, have been awarded an Arthur W. Page Center 2016-17 Joint Faculty-Practitioner Grant for $10,000. Ferguson and Song will serve as co-principle investigators on the grant which is titled, “Employee Prosocial…

The University of Florida has granted center status to the College of Journalism and Communications’ STEM Translational Communication Research program. The new center will be called the STEM Translational Communication Center. The Center’s mission, as articulated in the proposal to the UF administration, is to “develop innovative strategies for bridging…

University of Florida College of Journalism and Communications Executive Associate Dean Spiro Kiousis will be presenting In the Eye of Democracy: Mediated Public Diplomacy and the International Agenda Building Influence of the 2014 Hong Kong Protest at The Chinese University of Hong Kong’s Public Relations Week conference being held March…

March 17-20 Seattle, Wa. Huan Chen, assistant professor, Department of Advertising  Young Consumers’ Perceptions of Social Media Marketing: The Story of Instagram Abstract:  A qualitative research was conducted to explore young consumers’ interpretation of Instagram and marketing via Instagram. The themes that emerged regarding those young consumers’ understanding of the…

March 12 New York University Ron Rodgers, professor, Department of Journalism The Social Awakening and the Soul of News Abstract: The paper argues that the impulse for the struggle defining the ethics of the newspaper press as it shifted from a partisan to a commercial model at the turn of the…

University of Florida College of Journalism and Communications (UFCJC) Executive Associate Dean and Professor of Public Relations Spiro Kiousis published “Agenda-building linkages between public relations and state news media during the 2010 Florida Senate election” in the March issue of Public Relations Review. Co-authoring on the research were: Ji Young…

March 2-6 Miami Spiro Kiousis, executive associate dean and professor, Department of Public Relations and Tianduo (Tina) Zhang, PhD candidate Developing a Scale to Measure Country Image Co-authors:  Diana Ingenhoff, University of Fribourg (Switzerland); Candace White, University of Tennessee; Alexander Buhmann, University of Fribourg Abstract:  For international public relations and public diplomacy, the…

March 3 – 5, 2016 Baton Rouge, La. Clay Calvert, professor, Department of Journalism Copyright in Inanimate Characters: The Disturbing Proliferation of Microworks and Its Negative Effects on Copyright and Free Expression​ Co-Author: Matthew Bunker, Reese Phifer Professor of Journalism, University of Alabama. Award: Top Faculty Paper, Law and Policy Division…

University of Florida College of Journalism and Communications Journalism Professor Ron Rodgers will be presenting a paper at the 2016 Joint Journalism and Communication History Conference on March 12 at New York University on “The Social Awakening and the Soul of News.” Abstract The paper argues that the impulse for the…

University of Florida College of Journalism and Communications Journalism Professor Clay Calvert has won top faculty paper in the in the Law and Policy Division for the Association for Education in Journalism and Mass Communication (AEJMC) Southeast Colloquium.   The event will take place in Baton Rouge on March 3-5, 2016.…

University of Florida College of Journalism and Communications Director of Grant Development and PhD candidate Yulia Strekalova’s research paper “Language of Uncertainty: the Expression of Decisional Conflict Related to Skin Cancer Prevention Recommendations” was accepted by the Journal of Cancer Education.   Strekalova co-authored the paper with graduate student Vaughan James.…

The use of social media for enhancing a social movement’s reach has become standard, but few examples demonstrate its potency as well as the Million Hoodies Movement for Justice. Million Hoodies was formed as an online action network following the shooting death of Trayvon Martin by George Zimmerman and includes…