Profiles

Newsjacking uses the resources of media combined with the timely and topical issues that exist at that moment to create branded content that engages a targeted audience.

Jennifer Lena was eager to get involved with the College and took advantage of every opportunity that came her way.

By Michelle Holder, B.S. Journalism 2022 University of Florida College of Journalism and Communications (UFCJC) students Ophelie Jacobson, senior Journalism and Political Science double major, and Serra Sowers, rising senior Journalism and Sustainability Studies double major, in 2018 were roommates as high-school students at the College’s Summer Media Institute (SMI).…

By Mindy Nissenberg, CJC M.A.M.C. student, and Lila Greenberg, B.S. Telecommunication 2022 Whitney Holtzman, B.S. Journalism 2010,  has been her own trailblazer, chasing her passions, reinventing herself and carving out unique spaces, knowing that her next big thing may be something she can’t predict. Holtzman is a best-selling author, NFL…

Nikko Tan, B.S. Telecommunication 2016, is a digital content manager with the Bulls, and traveled with the team to the second NBA game played in Paris.

For Dayana Falcon, UFCJC was an institution that provided her with an education, a home base to engage and empower others, and a place to have an impact on the future.

INC Senior TV News Manager Kalisha Whitman always knew that teaching was in her blood. She uses her experience to teach storytelling to students from Gainesville to Africa.

Nina Salvaggio Wagner never imagined she could have an impact at a large company like Lockheed Martin. But the insights she gained in her online master’s program led to an opportunity for a more integrated communications team.

Yang Feng has focused her research in two areas: using machine learning to analyze a large amount of data related to ad campaigns, and exploring the role of social media algorithms in shaping consumer opinions. The goal is to use technology to bring a new perspective and effect change. 

Pamala Proverbs founded a successful public relations consulting agency in Barbados, but because of her continued drive to learn more about her profession and to implement the most effective strategies for her clients, she opted to put her career on hold and pursue a Ph.D.

Katrice Graham serves the College and students as assistant dean for Student Experiences and director of the Knight Division for Scholarships and Student Inclusion.

“A lot of my passion is financial literacy and just really giving back to the community, especially in the finance space where it’s not as diverse as it could or should be."