College News

Twenty students immersed themselves in the filed with visits to a foundation, two agencies, four organizations and a U.S. Senate office.

The winning submission, “Were Mattel’s Efforts Kenough?,” analyzes Mattel’s strategy to reposition the Barbie brand in the minds of consumers with the live-action movie released in 2023.

For years, researchers have grappled with understanding the relationship between technology and political behavior. A team of researchers has developed a novel approach to examine how AI-related news consumption, discussions and literacy influence citizens’ support for AI policies.

Deputy Director of Newsroom AI and Automation Ryan Serpico is part of Hearst's DevHub – a centralized team that helps five Hearst newsrooms (and supports others) create their own data-driven reports, interactives, templating systems and more.

University of Florida College of Journalism and Communications (UFCJC) Advertising Adjunct Instructor and alumni Walter John Starr, Ph.D. 2013, passed away on April 6 in Gainesville, Florida. He was 78. “John was more than a teacher. He was a mentor and a guiding light, known for his passion for advertising…

University of Florida College  of Journalism and Communications (UFCJC) alum, Troy Myers, B.S. Journalism 2023, was recognized as a finalist in the 2023 Investigative Reporters & Editors (IRE) National Journalism Awards in the Student – Large category for the Fresh Take Florida story “University of Florida Removes Years of Campus…

Two University of Florida College of Journalism and Communications (UFCJC) student films and a student journalist have been nominated for 2024 National Academy of Television Arts & Sciences (NATAS) Suncoast Chapter Student Production Awards. In the Non-Fiction – Long Form category, “Runway Rivals,” created by UFCJC Media Production, Management, and…

A new study has found that perceived AI ethics can play a vital role in mediating between self-efficacy and technological factors and lead to a more positive attitude toward AI technologies. The findings by Seungahn Nah, Dianne Snedaker Chair in Media Trust and research director for the Consortium on Trust…

Matt Charles, a University of Florida College of Journalism and Communications (UFCJC) online master’s program adjunct instructor, is the author of “Shit Show: An Unexpected Life in Crisis and Risk Management” published on March 14. Charlies is the UFCJC online instructor for MMC6213 Strategic Communication: Ethics and Concepts. The book…

Churchill Roberts, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology professor, will retire from the College in August after a nearly 53-year teaching career including 26 years at UFCJC. Previously, he taught at the University of West Florida for 26 years. Roberts’ academic and…

The Center for Public Interest Communications and the Council on Foundations announced the release of Philanthropy’s New Voice, the largest study ever of narratives in philanthropy. The report, resulting from a yearlong, multimethod study, found that a big part of the reason Americans don’t understand philanthropy, or its impact on their…

A new study has found that mainstream media’s biased coverage of the monkeypox crisis contributed to false messaging which affected health prevention and treatment for gay and bisexual men. The findings by Rachel Grant, University of Florida College of Journalism and Communications Journalism assistant professor, and Journalism senior Alan Halaly…