AI at CJC News

Artificial intelligence is projected to reshape the global economy. Automation technology is already permeating a broad spectrum of industries worldwide. One area of inquiry that has been given less attention is assessing how the presentation of AI in the workforce affects people’s perceptions about the technology.

Seungahn Nah, University of Florida College of Journalism and Communications Dianne Snedaker Chair in Media Trust and Consortium on Trust in Media and Technology research director, will deliver an invited talk entitled, “Rethinking the Algorithmic Public Sphere: Artificial Intelligence (AI,) Journalism, and Democracy,” to the Data Science Group at the…

Most consumers today are confronted with algorithmic-based recommendations based on their past usage or buying history. But how do consumers actually feel about machines recommending media or goods they might like?

A new study has found that when users perceive an artificial Intelligence (AI) system to be a helper, their frustration level lowers and their trust in the system increases. The findings by Won-Ki Moon, University of Florida College of Journalism and Communications Advertising assistant professor, and a team of researchers…

Yu-Hao Lee, University of Florida College of Journalism and Communications Media Production, Management, and Technology associate professor, has received a 2022 Meta AR/VR Policy Research Asia Pacific Region grant for the research proposal “Safety and Boundary in a Shared Metaverse – A Cross-Cultural Investigation.” Lee and Jih Hsuan Lin from…

Algorithms suffer from inherent bias due to human imagination, or lack thereof. Associate Professor Jasmine McNealy explains that it’s critical to mitigate the potential harm human intervention can have on developing algorithms by asking essential questions.

Jasmine McNealy, University of Florida College of Journalism and Communications associate professor and associate director of the Marion B. Brechner First Amendment Project, is the author of “Sonic Privacy,” published as part of the series, “A Healthy Digital Public Sphere,” in the Yale Journal of Law & Technology 2022. In…

A new study has found that cultivating trust in artificial intelligence (AI) requires an understanding of how the general public perceives and shares news about AI and not just the perspectives of experts and policymakers. The findings by Jay Hmielowski, University of Florida College of Journalism and Communications Public Relations…

Huan Chen, University of Florida College of Journalism and Communications (UFCJC) Advertising associate professor, and Yang Feng, UFCJC Advertising associate professor in Artificial Intelligence, have received a 2022 American Academy of Advertising (AAA) Research Fellowship Grant for their research proposal “From Instagram to Amazon: How Influencer Inoculation Messages Mitigate the…

Artificial Intelligence is now being used to help tutor students at all educational levels. This research explores whether or not AI tutors are as effective as human tutors, specifically in language and writing education.

New research explores how social presence and conversational human voice can affect public perception of an organization using chatbots, AI-based automated virtual assistants.

Sri Kalyanaraman, University of Florida College of Journalism and Communications (UFCJC) Journalism professor and director of the Media Effects and Technology Lab, and Daniel Pimentel, Ph.D. 2020, are quoted in “Virtual Reality Boosts Students’ Empathy for Nature” published in insidehighered.com on July 26. The article focuses on Kalyanaraman and Pimentel’s…