University of Florida College of Journalism and Communications Public Relations Professor and Executive Associate Dean Spiro Kiousis is one of the co-authors of “Public Relations as a Driver of Social Change,” a chapter included in Navigating Changes: Recommendations for Advancing Undergraduate Public Relations Education – The 50^th Anniversary Report published on Nov. 3, 2023.

In the chapter, Kiousis, Karla Gower, Lee Edwards, Regina Luttrell, Stephanie Madden, Gabriel Sadi and Adrienne Wallace examined public relations’ role as a social and cultural practice that generates public engagement and discourse around issues that shape society.

They used survey responses by both practitioners and educators to determine that public relations drives social change and how students need to be prepared for the social role of organizations in which they work.

According to the authors, “Suggestions include a variety of ways that public relations educators can develop the critical thinking of students about social change: engaged scholarship; value-based case studies; classroom activities; guest speakers, and materials such as the Arthur W. Page Center teaching modules.”

Posted: November 28, 2023
Category: College News
Tagged as: Navigating Changes, Public Relations. Social Change, Spiro Kiousis