The University of Florida College of Journalism and Communications (UFCJC) Center for Public Interest Communications (CPIC) has formed a year-long partnership with the United Nations High Commissioner on Refugees (UNHCR) to explore how communication strategies rooted in behavioral, cognitive and social science can accelerate the spread of innovative approaches to providing care and protection to more than 65 million displaced people in the world.

The CPIC team, which includes faculty from UFCJC Journalism, Telecommunication and Public Relations Departments, as well as staff with expertise in sociology, social psychology and pedagogy, will experiment with new forms of storytelling and engagement.

The partnership includes training for UNHCR’s Innovation Service and support for a series of issue briefs that explore the science behind how people form worldviews, how systems thinking could build more inclusive workplaces, a guide for journalists to help them cover refugee issues in ways that minimize backlash and how to gain support for new ideas in complex organizations.

The CPIC/UNHCR group will post regular updates on Medium.com focusing on the insights they’ve gained from their work during the project.

Posted: March 29, 2018
Category: Center for Public Interest Communications, College News
Tagged as: United Nations HIgh Commissioner on Refugees UNHCR